Susan Stone is a highly motivated, experienced Management Professional with close to 30 years experience in operations, marketing, strategic planning, business development, financial planning and management, conference planning and human resources. Susan has spent the past 4 years as the Geographic Marketing and Corporate Responsibility Leader for the Pacific Southwest at PricewaterhouseCoopers LLP. Susan is responsible for advising market leadership on how best to reach clients in the market in order to build penetration in top priority accounts. She works extensively with the Global Line of Service and sector marketers to develop integrated marketing plans and programs at the market level that are designed to build/deepen client/target/influencer relationships, enhance the firm's brand and visibility, strengthen alumni relations, promote and sell PwC capabilities and services.
Prior to joining PwC Susan spent 8 years at Manatt, Phelps & Phillips LLP where she was the Director of Marketing and Public Relations. At Manatt Susan was responsible for the development and implementation of strategic marketing, public relations and business development programs and activities designed to support Firm’s National growth goals. Susan also spent 14 years in the investment banking industry working for both Oppenheimer and Sutro & Co.
Susan has received several awards for excellence in marketing from American Lawyer Media, the Legal Marketing Association and Public Relations Society of America. Additionally, Susan was a contributing author to a book “Meeting Client Needs: Effective Marketing Strategies”published by Aspatore Books, Best Practices for Marketing Lawyers, September 2008.